Competitive Advantages

Experience: Competitive Advantages

  • Loyalty from end user to our brands
  • Retail presence enables more proximity to end users
    • Greater assertiveness in the collection planning
    • Lower mark down
  • Assisted consultancy to multi-brand clients
  • Franchise network
  • Established franchise model of excellence
  • National presence
  • Expertise in design and bedding, bath and tabletop products

Supply: Competitive Advantages

  • Fully integrated: more efficient, lower conversion cost
  • Market leader - economy of scale
  • Installed capacity: able to grow production significantly, with low capex
  • Technology: plants with high automatization and flexibility levels
  • Management: experienced personnel, controlling system at all stages of production, franchise management system and CRM
  • Competitive energy cost